Search Engine Optimization

SEO

Designing and publishing a website is just the first step in the right direction, however, we see your website as more than just an online presence, your website is a business marketing tool.

Your website will compete with hundreds if not thousands of other websites all of which are aiming to be on the first page of generic search engine search results.

However, we can spend some time optimizing your website for better search engine results.

Without any illusion, you need to know that it takes a few months for the major search engines to index your website thoroughly and gain trust in it, this process cannot be fast tracked. But, it is best to get the ball rolling rather sooner than later.

The SEO Process:

Step 1

Begins with a Website Analysis where we check:

  • Meta Information Tags e.g. Title, Description and Keywords etc
  • Content analysis and keyword density.
  • Search engine friendly links.
  • Relevance of inbound and outbound links.
  • Use of category, sub-category and product descriptions.
  • Implementation of Google Analytics statistics tracking for more in depth analysis.
  • Use of Google Tags on important sections of information on your website.


Step 2

Application of SEO improvements to the website based on the analysis.

This excludes website content copywriting. We can recommend Web Copywriting Professionals to assist you in this regard.


Step 3

Search engine and various web directory submissions including submitting a sitemap file to Google Webmasters.

Step 4

Social Media setup and linking such as Facebook, Twitter, YouTube, Linkedin and others.